Harwood International unveiled the concept drawing of its latest office building to be built in Uptown’s Harwood District – The Rolex Building.

The 7-story building will be 137,000 square feet and is expected to be complete in late 2016. The lead tenant will be Rolex which will move out of the current Rolex Building. No word on what that building Rolex buildingwill be renamed.

The new building is a joint design of HDF, LLC and Tokyo-based Kuma & Associates. Landscaping is by Sadarfumi Uchiyama. The building is a very unique design with each floor rotating a little from the floor below it. The result is a white twisting tower set in a street-level garden with additional landscaping on the balconies of each floor which carries the garden skyward.

I really like the rendering (see picture below) and think it will be a welcome change from the typical rectangular box that we usually see. At least this is a twisting rectangle.

What do you think? Like it? Hate it?


Bob Gibbons is a Real Estate Advisor & Tenant Advocate with REATA Commercial Realty, Inc. which is a tenant advisory firm based in Plano, Texas. Bob serves companies in Plano, Frisco, McKinney, Allen, Richardson, Addison, Dallas and the surrounding areas and specializes in companies which lease or buy office and warehouse properties.